New Arrivals

HiFishGear is proud to introduce our Big Bubble Rod (The BBR) to the Hawaii Fishing Market.  We designed this rod by analyzing the specs of some of...

Fishing in Hawaii we're always hearing someone blame a lost fish on a "Rubbah Hook."  We figured it was time that Rubbah Hook Company had some merc...

The new and improved Berkley® Line Stripper boasts a more powerful motor to quickly remove old fishing line for re-spooling. Strips 2-100lb braid ...

By popular demand, we've converted our 5in Ulua Ornament to a one-sided 3D Magnet to attach to your refridgerator or any metal surface.  Designed, ...

Hook, Line, and No Stinker! Our half-ounce, locally made bar of unscented hand soap features course-grain pumice to powerfully remove dead skin and...

Description The all new Eagle® has been redesigned from top to bottom. A tradition of innovation and technology is what we relied on while buil...

Description Fenwick® HMG® changed fishing forever in 1973 with the creation of the first ever all graphite fishing rod. HMG® meant High Modulus...

J-BRAID x4 perfect for abrasion resistance and ease of use for knot tying and line management. The 4 Carrier lends itself to be a bit thinner diame...

Four-pocket microfiber-lined double Ulua Pole bag by D&G Bags.  The microfiber lining provides a nice protective cushion for your set of UIua P...

Pacific Shore Fishing covers all aspects of shore-based fishing, from the use of the inexpensive handpole to shorecasting techniques for more sophi...

Our original 'Ō'io Bones (Bonefish) vinyl patch heat pressed onto a Yupoong Snapback Har.All hats are one-size-fits-all.  

20 hooks per pack Sizes 2 to 16 Made in Japan

Designed, created, and individually hand-painted, this Ulua ornament is 100% made in Hawaii!  The ABS resin body, while not indestructible, is stur...

BUBBA’s name has been synonymous with knives since the brand’s inception. Renowned for crafting high-quality knives for fish cleaning, the brand no...

Description The Ugly Stik® Elite series just got better, featuring 35% more graphite than Ugly Stik® GX2™ for a lighter weight rod, while mainta...

New to the HammerBombs lineup is our Wireless model. This is not our finished product; we made these as a way to test out our new production molds....

Stainless Steel  Base: 1 1/2in Height: 1 7/8in

Surface Seducer - Howitzer Baitfish Popper Head Kona BGC 1/0 Hook 3 1/2in Total Length

New from PumpBox HI. This compact aerator provides steady aeration for hours to keep your bait fish lively.  It uses popular red-and-black-branded ...

The PENN® Pursuit® V Travel spinning combo series was built with versatility and reliability at the forefront, with combo pairings for inshore, sur...

The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weight...